{"id":4836,"date":"2021-08-24T12:03:40","date_gmt":"2021-08-24T10:03:40","guid":{"rendered":"https:\/\/19poludnik.pl\/stworzylismy-progressive-web-app-dla-marki-dan-cake\/"},"modified":"2022-10-13T12:17:34","modified_gmt":"2022-10-13T10:17:34","slug":"stworzylismy-progressive-web-app-dla-marki-dan-cake","status":"publish","type":"post","link":"https:\/\/19poludnik.pl\/en\/stworzylismy-progressive-web-app-dla-marki-dan-cake\/","title":{"rendered":"We have created a Progressive Web App for the Dan Cake brand"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":1887,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"class_list":["post-4836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This 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class=\"alignnone size-full wp-image-1898\" src=\"https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/PWA_Dan_Cake-1.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/PWA_Dan_Cake-1.jpg 1920w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/PWA_Dan_Cake-1-300x169.jpg 300w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/PWA_Dan_Cake-1-1024x576.jpg 1024w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/PWA_Dan_Cake-1-768x432.jpg 768w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/PWA_Dan_Cake-1-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\n","columns_content":[{"contents":"<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1698\" src=\"https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B.png\" alt=\"\" width=\"1080\" height=\"1080\" srcset=\"https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B.png 1080w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-300x300.png 300w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-1024x1024.png 1024w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-150x150.png 150w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-768x768.png 768w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/>\n"},{"contents":"<p><strong>PWA, czyli <em>Progressive Web App<\/em>, to aplikacja uruchamiana jak zwyk\u0142a strona internetowa, ale dzia\u0142aj\u0105ca i wygl\u0105daj\u0105ca jak natywna aplikacja mobilna. Dzi\u0119ki niej kluczowe komunikaty, dotycz\u0105ce np. sezonowych akcji promocyjnych, nowo\u015bci w\u00a0ofercie czy uruchamianych aktywacji konsumenckich, trafi\u0105 do klient\u00f3w biznesowych szybciej. B\u0119d\u0105 one zamieszczane zar\u00f3wno w samej aplikacji, jak r\u00f3wnie\u017c dotr\u0105 do odbiorc\u00f3w w formie powiadomie\u0144 <em>push<\/em>, bezpo\u015brednio na\u00a0ich smartfony.<\/strong><\/p>\n<p>Narz\u0119dzie to daje mo\u017cliwo\u015b\u0107 personalizowania informacji przeznaczonych do r\u00f3\u017cnych grup adresat\u00f3w. Dzi\u0119ki temu producent oszcz\u0119dza czas, a ca\u0142y proces komunikacji z klientem \u2013 np. sieci\u0105 handlow\u0105 \u2013 jest znacz\u0105co usprawniony.\u00a0 Zdecydowanie u\u0142atwia to spe\u0142nianie oczekiwa\u0144 klient\u00f3w i efektywne realizowanie ich potrzeb.<\/p>\n"}]},{"acf_fc_layout":"contents","settings":{"grid":"grid-horizontal-xl","columns":"1"},"contents":"<p><b>PWA, or Progressive Web App, is an application that runs like a regular website, but works and looks like a native mobile application. Thanks to the app the key messages, such as seasonal promotional campaigns, new products in the offer or launched consumer activations, will reach business customers faster. They will be posted both in the application itself, as well as reach recipients in the form of push notifications directly to their smartphones.<\/b><\/p>\n<p>The tool makes it possible to personalize information intended for various groups of recipients. It enables the manufacturer to save time, and it significantly improves the entire process of communication with the customer\u00a0 (eg. commercial networks). This definitely facilitates meeting customers\u2019 expectations and fulfills their needs efficiently.<\/p>\n","columns_content":[{"contents":"<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1698\" src=\"https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-300x300.png\" alt=\"\" width=\"450\" height=\"450\" srcset=\"https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-300x300.png 300w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-1024x1024.png 1024w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-150x150.png 150w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B-768x768.png 768w, https:\/\/19poludnik.pl\/wp-content\/uploads\/2021\/08\/pwa_FB_B2B.png 1080w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/>\n"},{"contents":"<p>PWA, czyli <em>Progressive Web App<\/em>, to aplikacja uruchamiana jak zwyk\u0142a strona internetowa, ale dzia\u0142aj\u0105ca i wygl\u0105daj\u0105ca jak natywna aplikacja mobilna. Dzi\u0119ki niej kluczowe komunikaty, dotycz\u0105ce np. sezonowych akcji promocyjnych, nowo\u015bci w\u00a0ofercie czy uruchamianych aktywacji konsumenckich, trafi\u0105 do klient\u00f3w biznesowych szybciej. B\u0119d\u0105 one zamieszczane zar\u00f3wno w samej aplikacji, jak r\u00f3wnie\u017c dotr\u0105 do odbiorc\u00f3w w formie powiadomie\u0144 <em>push<\/em>, bezpo\u015brednio na\u00a0ich smartfony.<\/p>\n<p>Narz\u0119dzie to daje mo\u017cliwo\u015b\u0107 personalizowania informacji przeznaczonych do r\u00f3\u017cnych grup adresat\u00f3w. Dzi\u0119ki temu producent oszcz\u0119dza czas, a ca\u0142y proces komunikacji z klientem \u2013 np. sieci\u0105 handlow\u0105 \u2013 jest znacz\u0105co usprawniony.\u00a0 Zdecydowanie u\u0142atwia to spe\u0142nianie oczekiwa\u0144 klient\u00f3w i\u00a0efektywne realizowanie ich potrzeb.<\/p>\n<p>\u2013 <em>Uruchomienie aplikacji PWA jest odpowiedzi\u0105 na obecn\u0105, globaln\u0105 sytuacj\u0119. Pandemia wywr\u00f3ci\u0142a do g\u00f3ry nogami spos\u00f3b prowadzenia rozm\u00f3w handlowych. Zawsze staramy si\u0119 by\u0107 o krok do przodu i wykorzystywa\u0107 dost\u0119pne rozwi\u0105zania technologiczne. Cyfrowe narz\u0119dzie, jakim jest PWA, przenosi nasz\u0105 komunikacj\u0119 z klientami na wy\u017cszy, jeszcze lepszy poziom i pozwala dociera\u0107 do naszych odbiorc\u00f3w szybko, skutecznie i w czasie rzeczywistym<\/em> \u2013 m\u00f3wi Wiktor Kowalski, Brand Manager Dan Cake Polonia.<\/p>\n<p>Technologia PWA nie wymaga posiadania specjalnego oprogramowania czy sprz\u0119tu \u2013 wystarczy smartfon b\u0105d\u017a komputer. Klienci uzyskuj\u0105 dost\u0119p do aplikacji bezpo\u015brednio z wyszukiwarki lub z ikonki na pulpicie, nie b\u0119d\u0105 musieli r\u00f3wnie\u017c pami\u0119ta\u0107 o aktualizacjach \u2013 jak to ma miejsce w przypadku tradycyjnych aplikacji. Co warte podkre\u015blenia, to fakt, \u017ce zamieszczane w niej tre\u015bci b\u0119d\u0105 dost\u0119pne dla odbiorc\u00f3w r\u00f3wnie\u017c w trybie offline.<\/p>\n"}]},{"acf_fc_layout":"contents","settings":{"grid":"grid-horizontal-xl","columns":"1"},"contents":"<p>&#8211; <i>Launching the PWA application is a response to the current global situation. The pandemic has turned trade talks upside down. We always try to be one step ahead and use the available technological solutions. The digital tool, which is PWA, takes our communication with customers to a higher, even better level and allows us to reach our recipients quickly, effectively and in real time <\/i>&#8211; says Wiktor Kowalski, Brand Manager Dan Cake Polonia.<\/p>\n<p>PWA technology does not require any special software or hardware &#8211; all you need is a smartphone or a computer. Customers can access the application directly from the search engine or from an icon on the desktop, and they will not have to remember about updates &#8211; as is the case with traditional applications. It is worth emphasizing that the content posted in it will also be available to recipients offline.<\/p>\n","columns_content":false}],"_links":{"self":[{"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/posts\/4836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/comments?post=4836"}],"version-history":[{"count":2,"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/posts\/4836\/revisions"}],"predecessor-version":[{"id":4838,"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/posts\/4836\/revisions\/4838"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/media\/1887"}],"wp:attachment":[{"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/media?parent=4836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/19poludnik.pl\/en\/wp-json\/wp\/v2\/categories?post=4836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}